In the U.S. retail sector alone, over half of the money spent will be impacted heavily by internet marketing and websites by 2016. Online marketing is a huge industry, and search engine optimization is considered the most lucrative market on the web. A significant amount of web hosting elements can impact the SEO score of a website in a negative or positive way. All website owners rely on web hosting, and there are different services that hosting companies provide. Taking advantage of the opportunities the internet has to offer is not only profitable, it’s also smart. In 2012 alone, over 88 percent of internet users in the U.S. research products and services.
While gaining a high organic position in major search engines are commonly sought after by website owners, social media marketing techniques are on the rise. Combining the right hosting solutions with an effective social media campaign can make all the difference in the world for internet marketers, bloggers, and online business owners. Surprisingly, only 30 percent of online companies spend time responding to their fans and followers. Maintaining constant contact with social media fans and followers is extremely important. However, answering comments from thousands of followers is virtually impossible for a single person to handle.
Outsourcing SEO, web hosting, and social media marketing is the best way to take advantage of the exposure that can be obtained online. Only around 30 percent of online business owners outsource their social media marketing campaigns. In 2011, only 28 percent of business owners outsource social media, which shows the growing popularity of social networking sites. The right hosting service is important because of the amount of traffic that can be obtained from search engines and social networks like Facebook and Twitter. Organic search results are important because around 80 percent of internet users ignore paid advertisements.