If you are a SEO reseller then you probably already know that competition can be quite fierce, especially these days when the internet can speed right by you at the drop of a hat. Search trends can change over night, leaving your previous content completely behind. When that happens – how you react – is going to make or break your business. Every model becomes, inevitably, obsolete. Only salesmanship and common sense will remain relevant in internet sales, which is why a SEO reseller needs to be able to exercise both in order to really succeed on the market. If you do not act quickly enough, your competition will come in and take your sales. It is inevitable, but it is also preventable.

One way to prevent that from happening is to use SEO reseller programs that offer real, powerful services that can help you to maximizer the content that you already have. If you have content that operates at the right level, then that will be more than enough for your clients to continue using your services. If you have content that absolutely blows them away, however, you will greatly improve your client retention. Since retention can account for over 80% of the profits of a SEO reseller, you should always be focusing on how to continue to impress and hold onto your clients whenever possible.

As part of your strategy to increase client retention, your quality should remain consistent. That means the quality that you have as a SEO reseller who communicates well, and the quality of the content that you are delivering to your clients. If your consistency is high, your retention will be high as well, but that is not enough to ensure that your clients will really want to stick around. If you impress your clients, then you should seek to consistently impress them over time as well. SEO resellers who make sure that they approach each order with the same interest and attention that they would for the first order can make a big impression on their clients, and make them think twice about looking for services elsewhere. When both you and the client are satisfied, you will find that your place as a SEO reseller will be high among the competition, and that your clients will continue to use your products regardless of what changes may come to the market.